Your hair is more fragile in winter due to the cold, which can dry out and damage the strands, making them brittle and lacking shine and softness.
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Cold air deprives hair of moisture, leading to breakage, split ends, and a dull appearance.
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Windy days also cause friction against the scalp, making hair more fragile.
How to protect my hair from the cold this winter?
During the winter months, your scalp will not be able to produce enough natural oils to nourish your strands from root to tip. Therefore, it is important to follow a regular hair care routine, paying special attention to this season.
To keep them healthy, strong, and beautiful, here are some tips to protect your hair during the winter months:
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Wear hats or scarves when outdoors instead of tight hoods or beanies to reduce friction against the scalp and hair breakage.
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Avoid overwashing
Two washes per week are enough to keep natural oils intact and maintain protection from root to tip.
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Don't overdo styling products, as they can leave residues that weigh hair down, making it duller in winter.
Maintain your hair's hydration
Dry air and low temperatures promote dehydration: hair becomes more static and prone to breakage.
It is important to protect your hair from dehydration to keep it healthy.
If your hair is rather straight: opt for our hair spray rich in light oils, which helps maintain good hydration within the hair fiber..
If your hair is wavy/curly, prefer the styling gel rich in aloe vera and flaxseed gel. Naturally moisturizing, it will fix your curls and frizz.
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Regularly massage your scalp with your fingertips to promote blood circulation and healthy new hair growth while reducing stress hormones associated with thinning/hair loss.
